Product Manager · Bay Area
Product-focused builder with 0→1 experience creating a premium wellness brand
I combine marketing, UX, and real product building — including launching Saanvi Botanicals from concept to multi-channel commerce — to bring genuine product thinking to every opportunity.
22
SKUs Launched
0→1
Built from scratch
The Story
From campaigns to products — with a brand of my own in between
I started my career in marketing after completing my MBA, working in both startup and cybersecurity environments. I later built my own wellness brand, Saanvi Botanicals, where I led everything from product development and user research to go-to-market and growth.
Through this experience, I realized I was doing product management end-to-end — identifying problems, building solutions, and iterating based on customer feedback.
I'm now focused on transitioning into product management, bringing together my experience in marketing, UX design, and real-world product building.
Read Full Story →Core Competencies
What I Bring
User-Centered Thinking
Every product decision starts with the user. I combine UX certification, market research, and direct customer feedback to validate before building.
Product Strategy
Defining the "why" before the "what." I align product decisions with business goals, market positioning, and long-term growth vectors.
Go-to-Market
From Etsy to Walmart to Shopify — I have built and executed multi-channel GTM strategies that drive real revenue.
End-to-End Ownership
I have taken products from zero to shelf. Formulation, branding, packaging, pricing, distribution — the full stack of product ownership.
PM Fit
Where I do my best work
0→1 building, GTM, and customer obsession — environments where I make the biggest impact.
Best fit roles
Core strengths
Product Toolkit
Tools I ship with
The stack I use daily — from discovery and design through analytics and launch.
AI & Building
Design & UX
Analytics & CRM
Commerce & GTM
Featured Case Study
Saanvi Botanicals
How I identified a trust gap in intimate care, developed hero products, and built a multi-channel brand across Etsy, Walmart, and Shopify.
- —User research → product formulation
- —MVP validation on Etsy before scaling
- —Multi-channel GTM (Etsy → Walmart → Shopify)
- —22 SKUs across wellness & skincare
Yoni Oil
Hero Product
Open to Opportunities
Let's build meaningful products together
I'm actively looking for PM roles at companies building products that matter. If you're looking for someone who can think strategically and execute end-to-end, let's talk.